KY + Couples Place contest winners featured in Entertainment Weekly. Creative direction in photo shoot by Brendan Gaul and myself. The contest was launched on Facebook and called for couples to submit a written response as to why they are “America’s Top Couple”.
This campaign received the OMMA Member’s Choice Award in the Online Advertising Creativity category and because the campaign prominently featured a gay couple as one of the finalists for “America’s Top Couple” was selected for the coveted GLAAD Award for Outstanding Print Campaign- Mainstream Media.
Length of Project: Seven Weeks
Size of team: Myself, art director, creative director, new business manager, project manager and product manager.